Good Korean BBQ starts with a delicious marinade. The ORIGINAL is made from Ann and Janet's family recipe and combines the umami of Non-GMO & gluten-free soy sauce + the sweetness of apple + the nuttiness of sesame and the warmth and tang of garlic & ginger. Now you can make the ever popular bulgogi that kids and grown-ups go crazy over. Wrap bulgogi in a lettuce leaf (ssam), feed each other, and go ahead - eat with your hands! Use as a cooking sauce, BBQ sauce or marinade.
I met sisters Ann and Janet Chung at the 2013 Fancy Food Show in Manhattan. Their Korean BBQ sauces were nominated for (and eventually won) the SOFI Award and I wanted to see what all the fuss was about. As I rounded the corner, I saw a backdrop with huge bottles of sauce with bright, in-your-face labels, emblazoned with the words: We Rub You. Immediately, I knew they would stand out on a display and people would want to buy them. I couldn't wait to try them to see if the taste was as good as I wanted it to be. And... yeah, it was. In fact, it superseded by expectations.
Ann explained to me that in the Korean alphabet lacks a distinct L/R or V/B, so We Rub You is actually a way to say 'We Love You" and not just an implication of what you're supposed to do with a bottle of BBQ sauce. From there, we discussed how the two ladies - daughters of Korean immigrants - started selling their signature sauces from a small pop up stand at Smorgasburg, a Brooklyn food flea market, in the form of bulgogi, a popular Korean beef dish. The demand became so great that, two years after starting with Smorgasburg, they started bottling and selling the sauces. And, four months later, they were nominated for the highest honor in their field.
And with that, I added We Rub You to the collection. Ann even drove the first couple of orders over from Queens to Harlem for me to help keep my cost at a minimum. I'm excited to pull these back out of the vault and share with you once again.
Janet & Ann donate 10% of their gross profits to organizations that help survivors of human trafficking, as well as employ a handful of survivors.
Gluten-Free Soy Sauce (Water, Soybeans, Salt), Cane Sugar, Water, White Distilled Vinegar, Granulated Garlic, Apple Juice Concentrate, Minced Garlic, Toasted Sesame Seeds, Toasted Sesame Oil, Granulated Onion, Ground Black Pepper, Ground Ginger, Xanthan Gum (a natural thickener).
vegan | gluten free